According to my faithful friend and Dictionary, which rests modestly on my office desk, price is “the sum or amount of money in exchange for a good or service.” And Value is “the relative importance that’s given to an object or service, which then determines its monetary price, but normally isn’t identical.”

That was all for you to see that price and value are two different things, that are confused at times.

The price of medicine is one thing. The value of the cure is another.

The price you pay for a bottle of mineral water is more like what you pay for the bottle, taxes and the profits of the company than the water itself. The value of how convenient it is, the satisfaction and belief that you’re drinking a pure cup of water, and your thirst being quenched, is another thing.

I’m not even going to mention the price of the popcorn at the movies. (Okay, I mentioned it.)

The problem is when you confuse the two. Those who focus on the price normally lose focus of the value. Many people don’t add the value to their lives because they haggle over the price.

For example, in my personal experience, I’ve heard people complain about the price of the book Bulletproof Marriage. There are also those who severely criticize the cost of the Marriage Course, because supposedly “it should be free.” Such people learned to focus on the price of things, and not on value. Because of these people I seriously considered changing the slogan of the course to “It’s cheaper than a divorce”  — but I don’t think they’d get the message even then.

Things normally have a greater value than the price they cost. Those who focus on the price lose focus on the value.

Sometimes you have to forget the price, pay it, and realize that only through the value will that good or service render.

Thank goodness God didn’t focus on the price when He came to save us.

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